Opportunities for the Majority Brochure OMJ Brochure : Page 4
A new APProACh to heLPing the Poor gAin ACCeSS to goodS And ServiCeS people living at the base of the pyramid are typically “unbanked,” meaning they do not have bank accounts and cannot access related financial services, such as consumer credit, home mortgages, or business loans. Opportunities for the Majority is working with businesses and financial institutions to introduce new tools and payment systems that enable low-income people to gain access to quality goods and services, as well as income-generating opportunities. OMj is pioneering new directions for companies to use microcredits as a vehicle to bring innovative solutions to the pressing needs of the majority. Cracking the Code through Financial Access: OMJ is bringing the base of the pyramid into the economic mainstream. 4
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